LUX® reinforces position as luxury global travel brand

LUX® Travel is the first luxury travel brand in Vietnam, has announced plans for its first global marketing and expansion campaign.

The activity is part of plans to modernize the tour operator’s branding and ensure a consistent appearance in its marketing both online and offline. The forthcoming campaign will highlight LUX®’s bespoke, luxury product offers and services.

Lux® Vietnam(www.luxurytravelvietnam.com) targets the Australia and New NZ markets for this summer and a long run and dominates this luxury segment in these keys markets.

“Vietnam remains a new destination for Aussies travelers, Lux aims to be the first tour operator promote luxury tourism to Australians holidaying in Vietnam and Indochina in the lap of luxury” said Pham Ha, Founder and CEO of Luxury Travel Company.

Luxury Travel Co., Ltd. (Vietnam) is a 100% fully registered and privately-owned Vietnamese company. It was founded by luxury travel specialists since the 1990s when Vietnam had just opened its doors to worldwide tourism.

The Luxury Travel Company is Vietnam’s first luxury tour company and full travel service agency. Luxury Travel is experienced in providing special services and unique tourism products to luxury global travelers.  The company’s depth of experience and large infrastructure enable it to create unique itineraries with the operational confidence to fulfill client expectations.

Luxury Travel Company’s main business activities – luxury inbound/outbound operator, luxury adventures, custom tours, romance, wellness and spa, MICE, family travel and private travel arrangements for VIP stars, celebrities, Royal and Government clientele, private jet and yacht cruises…nothing is impossible in the whole luxury meaning.

Last year, the company served 10,000 satisfied customers. Among Luxury Travel’s clients are ambassadors, senators, Russian millionaires, CEOs and presidents of Oman Oil Company, royalty and Oman Royal Government ministers, French ministers, Deputy Prime Minister of Canada…and others. 

Lux® will open representative offices in Australia, the UK and USA this year added to its global campaign.

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